RIDE GUIDE
Ride Guide is a company that explores trails for the mountain bike enthusiasts, both novice and experienced. They came to me needing a logo that would appeal to their athletic customer base. This logo works both stacked and horizontal. The colors may be altered to fit the clients marketing needs, such as holiday or event purposes.
Ride Guide logo was designed to change colors for event purposes. The above four horizontal logos show a black and white, color, full black and finally breast cancer awareness pink logo option.
The client was in need of a stem cap for their bikes. This provides them with a way to claim ownership to the videos they take. The logo works both in an icon form, the RG on the left - OR - in stacked form, creating a visual switchback connection with the E and D.